Psychology of color as a strategy for advertising agencies

In advertising agencies, a large number of elements are involved, which generate a sufficiently specific type of benefit in the service. Within this wide scope "Colour" can be highlighted as a key factor from its components and functions that are linked to the psychology of colour, correlated with t...

Descripción completa

Guardado en:
Detalles Bibliográficos
Autores principales: Ortiz Barbosa, María Fernanda, Pacheco Sánchez, Carlos Alberto
Formato: Online
Lenguaje:español
Publicado: Universidad Francisco de Paula Santander 2017
Acceso en línea:https://revistas.ufps.edu.co/index.php/profundidad/article/view/2427
Etiquetas: Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!